For B2B teams

Give your SDRs their research hours back.

Your sales, marketing, and GTM teams already live in HubSpot or Salesforce, Apollo, and Google Sheets. Makeinfo fills the gaps between them, so reps book meetings instead of acting as data janitors.

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  • SDRs & BDRs
  • RevOps & GTM Ops
  • Heads of Sales & Growth
  • Marketing teams
Sound familiar?

Where the week actually goes

SDRs spend the morning researching

Switching between Apollo, LinkedIn, and Sheets to build one list. The calls and emails start after lunch.

CRM data decays quietly

People change jobs, domains change, and the CRM keeps the old record. Bounce rates creep up and the forecast gets fuzzy.

Too many tools, no glue

You already pay for enrichment. Nobody has connected it to the spreadsheet where the work actually happens.

Revenue numbers live in someone's head

MRR and churn get rebuilt by hand for every board update, and they never quite match last month's version.

Each SDR gets the equivalent of a part-time researcher, for less than the enrichment seat you already pay for.

How it works

The same work, minus the copy-paste

Nothing new to learn. The work stays in Google Sheets, Gmail, Chrome, and Jira — the tools do the lookups.

Lead list → CRM-ready

  1. 1 Build the list in Google Sheets from Apollo or LinkedIn
  2. 2 Fill in missing titles, company details, and emails
  3. 3 Verify every address before it hits a sequence
  4. 4 Import into HubSpot or Salesforce without someone else's mess

Revenue reporting on autopilot

  1. 1 Pull MRR, churn, and subscriber counts from Stripe into Sheets
  2. 2 Refresh weekly or monthly with one click
  3. 3 Share native charts in the board deck
The tools

Built for B2B teams

SuperEnrich

Coming soon

Bulk-fill LinkedIn profiles, titles, company details, and emails in Sheets with your own API keys.

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Smart Email Verifier

Verify lists before import and re-verify the CRM on a schedule to catch decay.

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Stripesync for Sheets

Weekly or monthly MRR and churn from Stripe, straight into a sheet with charts.

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GTM Playbooks for Jira

16 sales and marketing playbooks as Jira checklists, so launches follow the same steps every time.

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Show us where your reps lose time.

We'll walk through your current list-building and CRM workflow and point out exactly which steps can stop being manual.

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